SUMMARY

Responsible for product development, market research, and facilitating communication with international businesses and partners.

PRIMARY RESPONSIBILITIES

• Maximize company's international market share and profits.
• Keep abreast of global market trends.
• Develop products that meet international demands.
• Travel to different countries and perform extensive consumer research.
• Establish competitive pricing strategies.
• Communicate with a variety of businessmen and women from different countries and companies.
• Communicate in more than one language.
• Prepare international marketing plans and policies underneath, and coordinate with other departments to achieve marketing endeavors.
• Perform detailed strategic, pricing, and financial analyses.
• Ensure high level of customer satisfaction.
• Plan marketing and branding objectives.
• Expand product solutions and offerings.
• Prepare marketing strategies alongside other company executives and staff.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
• Prepare and adhere to budgets.
• Oversee creation and delivery of press releases, advertisements, and other marketing materials.
• Design print ads and publications.
• Ensure brand messages are consistent.
• Gather and analyze customer insight.
• Nurture and enrich all external perceptions of the company and growth of market share.
• Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
• Lead all areas of content generation and production across all media platforms.
• Take calculated risks based on data-driven analytics.
• Drive overall CRM and direct marketing.